British Government Unveils New Logo To Red Faces
HM Treasury recently unveiled a new logo for the Office of Government Commerce but when deciding on the logo it failed to take a look at it on its side.
The £14,000 logo was intended to signify a bold commitment to the body’s aim of “improving value for money by driving up standards and capability in procurement”, but the employees quickly spotted the clanger.
A spokesman for OGC said: “It is true that it caused a few titters among some staff when viewed on its side, but on consideration we concluded that the effect was generic to the particular combination of the letters OGC - and it is not inappropriate to an organisation that’s looking to have a firm grip on Government spend.”
This is the kinda thing that make me proud to live in the UK.
Our taxes at work - as long as they are not wasted on trivial nonsense just for the sake of spending money.
This is the UK right now...
If if in doubt blow lots of cash to rebrand something and then fuck it up.
Brilliant - This does my head in - never mind ever fixing something or solving problems especially in the way taxes are spent.
The world is becoming one big graphic design wank camp...
Posted by: skeev | Monday, April 28, 2008 at 10:19 PM
This is something that always (even at my work) get's me. 14000 pounds for a stupid logo. Give a 12 year old 20 pounds and he'll come up with the same.
Posted by: waaw | Tuesday, April 29, 2008 at 12:39 AM
"firm grip" ROTFLMAO
Posted by: Amanda | Tuesday, April 29, 2008 at 09:52 PM
"firm grip" ROTFLMAO
Posted by: Amanda | Tuesday, April 29, 2008 at 09:54 PM